Hello, I’m Michael Slattery – owner and qualifier at Roofer Mike Inc, a roofing company in Miami. Born in Jersey, raised in Pennsylvania and a Floridian since ’79, South Florida has been home since 1992. I arrived with one of the better roofers in the Tampa area and worked with him seven days/week on homes devastated by Hurricane Andrew
for over a year. Been roofing Miami homes ever since.
In 2006, with very good scores on the state exam, I became a Florida Certified Roofing Contractor and founded Roofer Mike Inc. We started as a small company based in Miami Springs, getting most of our work passing out business cards. Word spread to the point that most of our jobs now come by referral.
The company specializes in residential roofing, roof repair and maintenance. It offers expert installation of shingle roofs, tile roofs, metal roofs, various flat roof systems and roof coating applications. We started as a referral-based company in Miami Springs, FL and continue to thrive on the satisfaction of our clients which, after safety, is most important.
There are many roofing salesmen in Miami – I am not one of them.
I do perform all estimates for the company but try to provide information based on the client’s circumstances rather than sell according to a preconceived agenda. My marketing and sales strategy has always been to be transparent and to inform. People make decisions based on their own needs. One client may re-roof while another chooses a roof repair given the same problem. A homeowner who is selling may choose the less expensive option while another who plans to live in their home forever might choose a more robust system.
I started with that philosophy and that’s why I am almost exclusively a residential roofing contractor. I enjoy interacting with and helping homeowners as opposed to commercial roofing, which entails dealing with corporations and the inherent greed factor. We do commercial work now and then but usually because we have already worked on the owner’s home.
I’ll be posting periodically about our recent projects and issues related to the Miami roofing market. Thank you for your time.